The Brief
What the room asked for.
Announcement and gameplay cinematics for an open-world action RPG set across a re-imagined coastal Africa. Two trailers, eight in-game cinematics, full pre-rendered.
Phoenix handled the announce trailer end-to-end and partnered with the in-house team on supporting cinematics over a 14-week sprint.
Our Approach
How it came together.
World-bible bake
Two weeks living inside the world bible. Every prop, fabric, weather state and language pattern catalogued before shot one.
Realtime block
Full announce trailer blocked in Unreal in 8 days. Studio leadership approved the cut before any final asset existed.
Hero character
Photoreal digital hero performer with hand-keyed face and AI-assisted body retarget from on-set mocap.
Pre-render finish
Final shots pre-rendered with path tracing, finished in Nuke, mastered for trailer release across YouTube, theatrical and storefront.
Selected Frames
The Result
12M
Reveal views (week 1)
14 wks
Sprint
8
Cinematics
Credits
People who
made it.
- Cinematic DirectorChiamaka Eze
- Tech Art LeadJohan Niemand
- Animation DirectorSade Williams